Google Launching Payday Loan Algorithm 3.0 Targeting Spammy Queries This Week

Google’s head of webspam, Matt Cutts, announced at SMX Advanced tonight that the third version of PayDay Loan algorithm is launching this week, as soon as tomorrow.
This algorithm specifically targets “very spammy queries” and is unrelated to the Panda or Penguin algorithms.
Didn’t Google just update the PayDay Loan algorithm a couple weeks ago? Yes, version 2.0 was launched a couple weeks ago.
Matt Cutts explained that this goes after different signals. The 2.0 version targeted spammy sites, whereas version 3.0 targets spammy queries.
Again, this is launching as soon as tomorrow and will look specifically spammy queries, such as terms like [payday loans], [casinos], [viagra] and other forms of highly spammy queries.
Matt did not clarify exactly what he means by spammy sites versus spammy queries, we will try to get more concrete details on this soon.

Those Google Ranking Shifts Are Not A Google Update, Google Denies Any Algorithmic Changes

Over the past week or so, there has been a lot of various signals across the search community that Google’s algorithms and rankings were updating; so much so that people were bracing themselves for a major Penguin or Panda-like algorithm announcement from Google. Google never made the announcement, and so I asked Google if anything was going on. Google told me that nothing was going on, that there is nothing going on at their end that would result in what is being reported by the community.